#TheBetterWay (e25) The Benefits of Personal Branding
“I don’t know how to say this but, I’m kind of a big deal”
Three benefits to creating your personal brand:
–Personal Branding will build your CHARACTER (letting people know who you are)
–Personal Branding will build your CREDIBILITY (letting people know what you do)
–Personal Branding will build your CELEBRITY – Henceforth to be known as “The Tom Hanks Effect!” (watch the video)
Working on your Personal Brand can give you a competitive edge by enticing a familiarity that evokes trust and compassion. People will begin to feel like they know you on a more personal level if your personal brand is CONSISTENT, FREQUENT, and ANCHORED.
Do you find yourself having an identity crisis, reach out to me! I would love nothing more than to help you establish your own personal brand! Truth be told, if you don’t brand yourself, someone else will!
But hey those are my thoughts and opinions. I want to hear from you. This week’s The Better Way Challenge: Comment how you believe personal branding benefits you professionally!
Let me know in the comments below!
TBW (e24): https://youtu.be/YeW3ilkbg78
TBW (e23): https://youtu.be/Hxw7pjeYA8A
#DerrickChristopher #PersonalBranding #BigDeal
The Better Way 
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